Win a `better breakfast' and two nights in a luxury hotel worth £500!

by Lovefood Team  |  24 September 2012  |   1734 comments

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Breakfast. The most important meal of the day, we think. That's why we're getting behind the Better Breakfast campaign, and offering you a great prize.

When you wake up you’ve not eaten or drunk anything for around 12 hours... so what do most people do? Grab a distinctly un-nutritious slice of white toast, or worse - skip breakfast altogether. Which is a shame as there’s a lot of evidence to suggest that eating breakfast improves mental and physical performance, and can help control our weight too. Indeed, it’s madness that people spend longer on their external appearance than their internal sustenance in the mornings.

The Better Breakfast campaign

With all this in mind, the Better Breakfast campaign aims to get Britain to wake up to a better, healthier breakfast. The campaign is backed by PhytoTrade Africa, a non-profit trade association that represents producers of the Baobab fruit. Haven’t heard of it? You soon will. The fruit, contained in a hard nut shell, has six times more vitamin C than oranges and twice as much calcium as found in milk, making it the ideal breakfast superfood. The easiest way to add this superfood to your breakfast is in its powdered form; add a spoonful to a smoothie or stir it through your porridge. You can see growing examples of the fruit at the Eden Project as well as try Baobab there in smoothies, jam, and in other dishes. 

Other big names lending their support to the campaign include healthy food and drink suppliers such as Love Smoothies, Rachel’s, Ocean Spray, New Zealand Honey Co, TOTAL Greek Yoghurt, Alara, Simply Nectar, Organic Burst, Yozuna, inSpiral, Growers Direct UK, British Lion Eggs, Vogel’s Bread and Rude Health. Finally you can’t enjoy a good breakfast unless you’ve had a really good night’s sleep, which leads us nicely on to our prize…

The prize

The prize is a two-night stay for two people at the Best Western Plus Dean Court Hotel in York. It includes evening meals and, as you’d expect, a better breakfast. This four star hotel has achieved the Breakfast Award from Enjoy England for its high quality and large selection of breakfast dishes. The hotel also has an AA rosette for fine dining. It's right in the heart of the old city walls and in the shadow of York Minster.

This break is valid from 1st November 2012 to 28th February 2013, subject to availability and excluding Bank and Public Holidays. 

How to enter

Easy: simply tell us in the comments box below what your favourite breakfast is, and we’ll pick the winner at random.

Dear lovefood and Better Breakfast, my favourite breakfast is...

Closing date is Friday 19th October, Usual T&Cs apply, the editor's decision is final. 

For bags more tips, advice, recipes and chances to win other prizes, check out www.betterbrekkie.com

Finally PLEASE check your contact details

We’ve had situations in the past where people have old or unused email addresses saved with lovefood. This means that though they’ve been picked as the winner of one of our competitions, we’ve had to give the prize to someone else as they've not got back to us. So please take a second to log in (you need to do this to enter the competition anyway) click My settings at the top, and check that My email address is the one you use regularly. 

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