Campaign to stop holiday food waste launches

Unilever and Hubbub have teamed up to highlight how much good food is thrown away during the summer months.

New research found £12 million-worth of perfectly good food may be thrown away as families head off on their summer holidays.

Environmental charity Hubbub, in partnership with Unilever, recently commissioned a survey of over 2,000 people across the UK which found 59% of people threw away edible food when they went away.  

Top of the items heading for the bin were milk (51%), salad (44%), fruit (40%), yoghurt (36%) and bread (34%).

Of those questioned, 45% said they threw food away as it couldn’t be frozen. Meanwhile, 58% didn’t realise milk could be frozen, similarly 62% didn’t know about ham, and 63% didn’t about hard cheese.

Share it around

People are now being encouraged to share food that would otherwise be wasted with neighbours. 

The research found only 13% passed on food before going on holiday, while 81% admitted they would happily receive food from a neighbour. 

Trewin Restorick, CEO of Hubbub, said: “We need to value our food more – to consider the energy and resources used to produce and transport food and do everything we can to avoid putting it in the bin. Travellers check your fridge!”

Charlotte Carroll, Sustainability Director of Unilever UK, said: “We’re encouraging people heading off on their summer holidays to use up the food you have already bought, freeze what you can and when you’re locking up the house and putting your bins out, knock on your neighbour’s door and share whatever’s left!”

Top tips

Here are Love Food Hate Waste's top tips for avoiding holiday food waste.

 

Food waste in the UK

Every year, seven million tonnes of food and drink is thrown away, with almost 50% of the total amount coming from our homes – and more than half of the food and drink could have been eaten!

Wasted food is said to cost an average household £470 a year, while families with children waste around £700 per year. 

Do you share your food before you go away? Let us know in the Comments below.

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